Challenge
Restaurants benefit greatly from customer feedback after customers finish dining. Customer feedback can help bring in more customers based on positive reviews and provides the opportunity to make improvements based on feedback. Getting customers to give their feedback, especially positive feedback, can be incredibly difficult for restaurants.
Smart restaurants need a simple way to encourage feedback from customers after they dine. Making it easier to give feedback helps to increase the number of customers who leave feedback. Using automation allows this to happen without adding to staff workloads.
Solution
SimplyDigital offers the Smart Restaurant Post-Visit Survey. This solution makes it easier for customers to fill out feedback surveys. With this use case all receipts or tables can have QR-codes so customers can gain access to surveys. Restaurants also can use SMS shortcodes as an additional way for customers to easily access surveys. This solution will help increase the number of customers leaving feedback without adding more work for the restaurant staff.
Smart restaurant surveys are fully customizable and allow restaurants to adjust survey questions at any time. Restaurants can also make use of incentives such as discounts or reward program points to encourage repeat business.
Steps to Success
- Smart restaurants can include QR codes with receipts or at tables. These QR codes, when scanned, link customers to a customizable feedback survey.
- Customers complete the survey, giving feedback on the things the restaurant includes in the survey.
- Restaurants can also offer incentives for completed surveys. These can include could be discounts, special offers, or other rewards.
Best Outcome
- Make it easier for customers to complete surveys.
- Encourage more customers to give feedback after visiting.
- Offer incentives to encourage repeat business.
- Easily alter survey questions whenever necessary.