Smart Restaurant Event Registration & Promotion

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Challenge for

Challenge

Many restaurants hold events throughout the year. Managing event registration process manually is often challenging for staff. Similarly, promotion can have a lot of active aspects. Oftentimes events have a lot of guest fallback and decreased attendance. Restaurants have an opportunity to follow up with participants who did not attend to learn more about why, however this is difficult to pull off manually when staff are busy with the event.

An automated system enables restaurants to reduce the challenges that come with event registration. Such a solution allows restaurants to easily send reminders and follow-up with participants post-event.

Solution for

Solution

SimplyCast offers the Smart Restaurant Event Registration & Promotion use case for smart restaurants. This solution allows restaurants to streamline event management in terms of promotion, registration, and follow-up. This allows restaurants to reduce the manual work involved while improving efficiency overall.

With this use case restaurants have many opportunities to optimize their event-related procedures. This includes many options such as pre-scheduling social media posts for their events to help bring in more participants. They can also create digital forms to simplify the sign-up process. Restaurants can even automatically follow up with participants after the event occurs.

Steps to Success

  1. The process begins by having participants register for the event using a digital form. The link can be sent in many ways such as via email, through social media posts, or even with a scannable QR code. The form can exist on an informative landing page to ensure those interested can learn what they need to know.
  2. After submitting a registration form, participants receive a personalized confirmation message. The confirmation message can include important information such as event timing, location details, and thank you messages.
  3. Automated reminders can be scheduled to go out every few days before an event. This helps reduce the amount of guest drop-offs. It also brings an opportunity to update participants on any changes to the event.
  4. The system can track who attended the event or not by tracking who presented a ticket or clicked on a specific link. Guests who did not attend will receive a short survey asking why they did not attend. Thank you messages are then sent to all event attendees automatically.

Best Outcome

  • Ensure event participants receive regular outreach.
  • Easily detect highly engaged participants and disengaged drop-offs.
  • Make use of multiple platforms for promotion.
  • Easily flag anyone who needs further attention with their registration form.